Nag-Panchami, or the festival of snakes, is celebrated on the fifth day of the moonlit-fortnight in the month of Shravan - July /August. From time immemorial, snakes have held a special place in our culture. It is believed that worshipping snakes helps gain knowledge, wealth and fame, and they are revered as symbols of the yogic power of Lord Shiva. But today, these animals have become victims of our idolization and are being exploited – the reverence has now transformed into cruelty.

Snake charmers throng the streets of India with cobras and other snakes ensconced in cane baskets, asking for money. Devotees offer milk to the snakes and gather around to see the snake dance – a ritual in which snakes spread their hoods and sway to the tune of a pungi, a wind instrument.

It is believed that feeding milk to the snakes brings good fortune to the devotee, but these snakes suffer terribly and usually meet with an early death.

In Maharashtra, Hindu women take an early bath wear their "nav-vari" - nine yards-sarees, put on ornaments and get ready for the "puja" of Nag-Devata. Snake charmers are seen sitting by the roadsides or moving about from one place to another with their baskets that hold dangerous snakes that are their pets. While playing the lingering melodious notes on their flutes, they beckon devotees with their calls -"Nagoba-la dudh de Mayi" (give milk to the Cobra Oh Mother!) On hearing that call, women come out of their houses and then the snake-charmers take out of the snakes from their baskets. Women sprinkle haldi-kumkum and flowers on the heads of the snakes and offer sweetened milk to the snakes and pray. Cash and old clothes are also given to the snake-charmers. Bowls of milk are also placed at the places which are likely haunts of the snakes.

Nag Panchami is celebrated throughout India; however, more festivities are seen in the south than in the north. The village of Baltis Shirale, which is situated approximately 400 kilometers (approximately 250 miles) from Mumbai, conducts the most outstanding of all the celebrations. Reportedly, the largest collection of snakes in the world can be found in Baltis Shirale. Visitors from all over the world gather in the village to worship live snakes. Interestingly, despite no venom being removed from the snakes, no one has ever been bitten.

There people pray to live cobras that they catch on the eve of this pre-harvest festival. About a week before this festival, dig out live snakes from holes and keep them in covered earthen pots and these snakes are fed with rats and milk. Their poison-containing fangs are not removed because the people of this village believe that to hurt the snakes is sacrilegious. Yet it is amazing that these venomous cobras do not bite instead protect their prospective worshipers.

On the day of the actual festival the people accompanied by youngsters, dancing to the tune of musical band carry the pots on their heads in a long procession to the sacred-temple of goddess Amba and after the ritual worship the snakes are taken out from the pots and set free in the temple courtyard. Then every cobra is made to raise its head by swinging a white-painted bowl, filled with pebbles in front. The Pandit sprinkles haldi-kumkum and flowers on their raised heads. After the puja they are offered plenty of milk and honey.

After all the obeisance is rendered to the goddess and the ritual puja is over, the snakes are put back in the pots and carried in bullock-carts in procession through the 32 hamlets of Shirala village where women eagerly await outside their houses for "darshan" of the sacred cobras. One or two cobras are let loose in front of each house where men and women offer prayers, sprinkle puffed rice, flowers and coins over them, burn camphor and agarbattis and perform "aarti". Girls of marriageable age regard the cobras as blessings of good luck in marriage. Some courageous girls even put their faces near the cobra's dangerous fangs. Behold the wonder the cobras do not bite them!